[Ep42] - To Fight Apple’s New Data Policy, Facebook Tries to Convince via Pop Up and Other Digital Marketing News from Week of 1st Feb 21

In 11 minutes, get up to speed on the must know latest updates from LinkedIn, Instagram, Google Ads, Twitter and Facebook from the Week of Feb 1, 2021
1. LinkedIn Grows both Advertising and User Engagement. LinkedIn has done exceptionally well this quarter reflected by heightened measures of user engagement in various activities.

2. Instagram Develops New ‘Recently Deleted’ Folder Feature. Instagram recently announced the launch of a new feature, a ‘recently deleted’ folder.

3. Google Ads Makes Updates to Phrase and Broad Match Modified Keywords. Google has updated certain aspects of phrase and broad match keywords which is meant to streamline things for advertisers.

4. Twitter Informs Users of Impacts of Looming iOS 14 Updates. Given new data sharing transparency that comes with iOS 14, Twitter has issued its own statement providing users with an outline of how Twitter usage will impacted.

5. To Fight Apple’s New Data Policy, Facebook Tries to Convince via Pop Up. Facebook issued misleading informagtion in order to encourage users to continue to allow Facebook access to their personal data.